How I Turned My Insecurities Into a Thriving Business

Esthetics by P Brown: Birth of The Tribe

This is about the inception of Esthetics by P Brown, not just the skincare, but the brand itself.  It started in a 350 sq. ft. room in Nashville, TN.  It was in this sanctuary that I put all of my insecurities on display and those who matched my vibration, showed up.  I know that sounds like something Oprah may say, but that’s exactly what happened.  

While I had a great job, nursing, I was starting to fall in love with caring for my skin. I entered aesthetics school and by the end of my coursework, I was told, “Don’t expect clients to follow you.”  Which may be true for some… don’t expect clients to follow you – unless this is your purpose!  I was told, “Don’t expect clients from here to support you, they’re not going to leave the school, the prices are so cheap.”

But by the time I left, it had gotten to the point where people would only show up to the school for a facial – if I was there.  As a matter of fact, they would text me ahead of time because they knew I was nursing and say, “hey are you in school today?”  I would say, no.  I had a small treatment room that I used at the school and when I was there, the school would stop my clients and question them.  My clients said they were asked,  “What is she doing in there?” Why don’t you come any other time?  What’s going on… is she  giving you stuff?  These were my clients!  God sent me people who needed me and my clients would say, Porsche,  “I don’t know what those people think you’re doing back here, but I told them, it’s a facial.”  

The Tribe Met My Insecure Needs

So, I left the school with 30 clients.  My intent was to pour into my clients what I wished someone would have poured into me and that was much more than skincare.  I wanted to be a part of a tribe in the purest sense of the word, I wish I had someone who:

Celebrated my wins with me.  

Mourned my losses with me, and encouraged me to move on.  

Called me beautiful, acknowledge the queen in me.  

Let my husband know he’s handsome without something sexual or flirty, you know?  

Let the queen in me speak to the king in you.  

Those first 30 clients grew into 500 in the first month, and then 1700 in the first year. And now, 8 years later, we’ve served 217,000 people around the globe.  They come from all over the world and I love it!  I’m a military brat, and this has allowed me to continue celebrating cultures and having pot- lucks and just being a family, having an extended family.

The Tribe Became Established

In the tribe, these are people I can rely on and be accountable.  I can say, “Hey tribe, there was a tornado and some of our tribe (members) are without and this is what they said they need.”  Then, know that we will come together, stronger than ever. 

Doing what I love allows me to work with my tribe and clean up their skin conditions.   I have the pleasure of helping people with Hyperpigmentation,  Grade 1-3 or 6 Acne, and I get to function in my purpose.  I do so, in the establishment of Esthetics by P Brown (EBPB).  We know it’s not just the skincare, it’s the fact that you know when you go on this journey with EBPB, you know you’re accepted, and there is nothing you can say or do that wouldn’t end with us wrapping you in love and being there for you, in your greatest moments, as well as your lowest.

Whether the journey is Natural Hair, (because my natural hair girl has been doing it for 20 years, she was doing it before it was the thing to do), or Nail Care, or you get your body snatched (you know I call it my “Build-a-Body” center because we’re doing Butt Lifts, Ab Contours, Post-surgical Care Treatment, whatever it is, our tribe knows they’re home, they’re accepted.  

So for those who are new to our blog, Welcome to the Tribe.  We’ve missed you because your spirit was here long before you were.  

Now that you know more about us, let us pamper you, too.  To schedule a virtual consultation, or to inquire about other services we offer, please feel free to visit our website: www.estheticsbypbrown.com.   To contact us, we can be reached by phone at (615) 884-6744 or by email at estheticsbypbrown@yahoo.com. 

Also, remember to follow us on social media:
FacebookTwitterYouTubeInstagram, and IGTV to see our upcoming classes, seminars, and videos.

As Always, we look forward to hearing from you…


Who Do You Trust?

 

EBPB p brown 1Who do you trust, with your beauty?

You may not know this, but I have Eczema and Grade 2 acne; my skin doesn’t know what will work for it—any day of the week.  I have to finesse my skin so I don’t look like a snake with pimples.  I have to finesse your skin so you don’t look like a snake with pimples.  All of that takes work and you’ll want to do all that it takes with a professional. 

EBPB Soc Media 2

I don’t let everyone mess with my skin because if you mess it up it’s going to take a 28 day cycle to fix it…and that won’t make me happy.    I need someone who isn’t just calling themselves an expert; I need someone who has a track record.  I need someone who can give me proof.  I need to know that you didn’t just pull pictures off the internet and put them in your social media feed and say “I did that.” 

Can I call the person you helped?

EBPB phone call

What I love about my clients is that if I say to them, “I have someone who had the same issue you have, and (working together) this is how much we accomplished with their skin…”  You can call them.  My clients will talk to anyone about their skincare journey and progress.  I don’t have a single client that would say no… why?  Because, we’re in this together.  They would say, “Porsche, please tell her/him to call me so I can share how this went…so I can share where I was emotionally and where I am now—so I don’t have to beat my face (apply makeup) every morning. 

My clients and I are a tribe – that’s why you hear me say “tribe.”  We are literally a family here and that’s the atmosphere I choose to set everyday so people can relax in our care.

That being said, you will want to select a professional who understands the concept of leading a “tribe.”   You want someone who knows what your pH levels should look like – stable.  Someone who then will design has a clear game plan and will not charge you (extra) for being on an emotional journey. 

EBPB money

Unfortunately in this industry, there are some professionals who know that when your face is not the way you want it – it is emotional.  And emotional consumers will pay for convenience while they are in their emotions.  Some professionals take advantage of emotional clients and charge 3 times what is needed because emotional consumers will pay anything to fix their skin.  Therefore, you need someone with integrity

At Esthetics by P Brown, our philosophy is to help improve the confidence and self-esteem of our clients.  Our goal is to provide affordable skincare so we can extend our reach across the country.  Although I have clients in 48 states and 8 countries, me and my team take the journey with each client-whether you walk into the day spa or reach us through virtual consultations. 

So… please remember that when you pick your professional, you’ll want to find someone who will work—with you—through your journey. 

Again, please feel free to contact us with any of your skin care questions, to schedule a virtual consultation, or to inquire about other services we offer.  You may reach us by phone at (615) 884-6744 or by email at estheticsbypbrown@yahoo.com.

ebpb pb 1

Also remember, we offer courses once every 3 months – that teach you how to deal with issues such as Rosacea, Eczema, and Hyperpigmentation, so please look at our events page on our Facebook and follow us on Instagram to see our upcoming classes, seminars, and videos.

 

As always, we look forward to hearing from you…